INTRODUCTION Company Mission Statement: We fulfill dreams by the experience of motorcycling, by providing to motorcyclists and to the general public an expanding line of rided and brand products and services selected commercialise segments Company Vision Statement: Harley-Davidson is n action-oriented, international order, a attractor in its commitment to interminably improve our mutually near relationships with stakeholders (customers, suppliers, employees, contributionholders, government and society). Harley-Davidson believes the key to success is to balance stakeholders interests through the authority of all employees to focus o value-added activities Current Strategy: Differentiation Strategy Relevant account: öIn 1903, Harley-Davidson was formed in the Davidsons family backyard. Formed by the Davidson Brothers (William D, Walter, Arthur) and William S. Harley öIn 1909, Harley-Davidson introduced its number 1 V-twin engine, which is the Companys standard to t his day. öDuring the being struggle I, Harley-Davidson supplied the legions with 20,000 motorcycles öIn 1930s later the World War I, great printing devastated the motorcycle industry.
Harley is star of the survivor öIn 1941, World War II, Harley-Davidson produced more than 90,000 motorcycles öIn 1947, Harley-Davidson added supernumerary facilities in Milwaukee because demand for motorcycle exploded after the World War II öIn 1953, Indian closed and Harley-Davidson was the king of the road öIn 1965, Harley terminate family ownership with a public offering öIn 1969, the companion merged with the American Machine and Foundry Company öIn 1981, 13 managers p! urchased the business from AMF öIn 1986, Harley-Davidson INC. became publicly held öIn 1983, Harley owners classify (HOG) was formed Company compose: öNet sales add up $ 2452.9 million in 1999, an 18.8% addition over 1998 öNet income was $ 267.2 million, up 25.2% from 1998 öDiluted earnings per share for 1999 was $ 1.73, up 25.3% ö40% annual growth rate in its stock price since discharge to public in 1986 öAn... If you postulate to get a good essay, order it on our website:
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